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Boat Accessories Australia Klaviyo Case Study

This Klaviyo case study covers the work and results for Boat Accessories Australia. How Boat Accessories Australia improved Klaviyo attributed revenue through technical fixes, deliverability, flows, forms, templates and campaign strategy.

Boat Accessories Australia Klaviyo case study background

260%

revenue lift

187%

Klaviyo revenue

2.2x

above industry

Business type

Australian ecommerce brand

Region

Australia

Main problem

Technical issues, deliverability gaps, form performance and underused lifecycle revenue.

Klaviyo work

Resolved technical and deliverability issues, Restructured the user acquisition form, Built a new email template system

Result

260% revenue lift and 187% Klaviyo revenue

Related service: Klaviyo account audit

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What Improved

  • Attributed revenue up 187%
  • Over 45% campaign revenue
  • Revenue up 260% in 3 mths
  • Deliverability score at 80
  • Open rates increased 97%
  • AOV grew 30.3% MoM

What Was Done

  • Resolved technical and deliverability issues
  • Restructured the user acquisition form
  • Built a new email template system
  • Developed all fundamental flows
  • Created a proper campaign strategy

Proof Points

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